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Responsibilities
1. Portfolio Management
- Develop the big strategic brand or portfolio strategies to optimize the
business, including big strategic brand plan or portfolio plan and its LRF, and
lifecycle management.
- Lead portfolio or big strategic brand growth initiatives, including
executing portfolio or brand strategies, managing compliance review, leading
development of the campaign and selecting best fittingmodules for the market ,
leading and developing POA and execution and supporting to train field force on
productpositioning and prioritization, supporting on tracking progress towards
target
- Cross-functional TA leadership – across commercial, finance, business
development, compliance, legal, etc. to get alignment
2. Partner Enablement
- Develop brand strategies for strategic alliance products, design unified
promotional frameworks, and ensure alignment betweenpartners’ activities and
corporate guidelines.
- Create partner-specific toolkits (e.g., regional reimbursement policy
guides, competitive benchmarking tools) and conduct quarterly product
knowledge/compliance training programs
3. Data-Driven Market Intelligence
- Build dynamic market heatmaps using reported terminal data (TTH, inventory
turnover), guiding precision resource allocation.
- Monitor volume-based procurement (VBP) policy impacts and adjust strategies
for strategicalliance products.

EDUCATION AND EXPERIENCE
Qualifications:
Bachelor degree in Medical or Medicine, Master degree and MBA preferred
Proficient oral and written English
5-8 years marketing experience, strategic marketing experience preferred.
Cross functional working experience preferred.

Expect candidates to demonstrate these commercial /management competencies
· Marketing , Customer and Competitor Insight
· Marketing Execution
· Interpersonal skills
· Strategic and Operational Business/Marketing Planning
· Data analysis, interpretation and communications
· Performance and Program Metrics
· Exceptional interpersonal skills
· Exceptional collaboration/negotiation
· Exceptional prioritization –among/across brands, resource-constrained
context;
· Proficiency in the local language as well as English proficiency


Pfizer is an equal opportunity employer and complies with all applicable equal
employment opportunity legislation in each jurisdiction in which it operates.
Marketing and Market Research
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