Context and Main Missions:
· Monitor and track on Auto industry development trends, relevant
government policy & regulation change implication and impact.
Key responsibilities
· Build an analytical mechanism on collection and demonstration of
market data, e.g., vehicle production/sales forecast, wholesale & retail
channel performance, competition insights by market segment, product line region etc.
· Monitoring of market size, revenue & market share development,
support for commercial and product line strategic plan.
· By project assigned, co-develop and lead market research projects to proactively find critical market elements, supportive data, and resource as initial expectation.
· Support sales planning process and ad-hoc business analytical
projects.
· Lead Automotive CRM system management, analysis, reporting and
coordinate with HQ team
· Coordinate with HQ marketing teams on all marketing intelligence
relevant contents.
· Lead Automotive marketing communication, organize Sales team on
exhibition, Submit, Road show … and internal alignment with HQ.
· Organize regular Sales & marketing business review, drive
strategy by data analysis , pair CRM and 3rd party marketing report for market share, sales revenue trend .
· Maintain regular contacts with external market experts and
industrial intelligence vendors.
Requirements:
· At least 5 years working experience in market intelligence,
consulting firm or auto industry planning related roles.
· Bachelor degree above. Engineering degree can be a plus. B2C
background is acceptable.
· Expert in auto industry insight, automotive product knowledge an
advantage
· Excellent analytics skills, concern for impact and ability to
explain complicated issues to different levels in the organization.
· Proficient in Microsoft word, excel, PowerPoint, internet research
· Fluency in English and Chinese, both written and verbal